Fake door tests or sometimes referred to as painted-door testing is a research technique used by product managers or entrepreneurs seeking to test the desirability of a certain feature or product with a very low investment both in terms of time & money. Fake door testing can be very beneficial if done right but can …
The era of sales-led and marketing-led growth is coming to a close, paving the way for a new approach that prioritizes product-led growth. As a business, you’re always looking for new ways to grow and retain customers. In recent years, a new growth strategy has emerged: product led growth (PLG). In this blog post, we’ll …
Are you an entrepreneur looking to start a business but unsure of where to begin? Or maybe you’re an established business owner looking to pivot and innovate your product offerings? In either case, adopting a Lean Startup approach can be a game-changer for your business. What is Lean Startup? At its core, Lean Startup is …
Getting Started with Lean Startup: A Beginner’s Guide Read More »
I. Introduction Are you interested in pursuing a career as an entrepreneur? Perhaps you have a great idea for a business, or you’re simply looking for a career that offers more flexibility and creative control. Whatever your motivation, entrepreneurship can be an exciting and rewarding path, but it also requires hard work, dedication, and a …
A Guide to Becoming an Entrepreneur: How to Start and Succeed Read More »